Keep An Eye On Your Business

You’ve worked hard to build a business, but you could lose a lot if you don’t protect what you’ve built. Inventory. Proprietary information. Tools and machinery. Raw materials. Company vehicles. Your business probably has numerous assets that need to be watched – 24/7.

Surveillance cameras, properly positioned inside and outside your workplace, are a proactive step to protect business assets from intruders who don’t view you as a business. They view you as a target.

Camera Types 

Basically there are two types of surveillance cameras. Fixed cameras can be placed to cover a broad expanse of space – an employee or customer parking lot, for example.

PTZ surveillance cameras employ small motors to pan, tilt, and zoom using remote controls that can be placed securely within your place of business, or kilometres away, and manipulated by joy stick or computer from these remote sites. PTZ cameras provide more surveillance options for security personnel who maintain corporate campus security.

Whether you choose a fixed or PTZ surveillance camera depends on where the camera will be placed, and the purpose of monitoring traffic at a specific interior or exterior location.

What Is The Purpose Of Each Surveillance Camera? 

Before spending a lot of business capital protecting the company with surveillance cameras, determine where cameras are needed, the type of camera required, and the purpose of each camera.

If the intent of installing fixed surveillance cameras is to capture an overview of a space, a camera must be able to capture images of people and objects at specific points, i.e. entry and exit points, product storage spaces, offices, shipping and receiving departments, and other areas of interest to burglars.

On the other hand, PTZ surveillance cameras may be used to identify people and objects throughout the workplace. In this case, positioning of surveillance cameras should take into account:

  • the required field of view;
  • directional lighting, i.e. sunlight that illuminates the backs of individuals may limit the ability of security personnel to identify faces of people entering the building;
  • distance from subject and camera, i.e. a surveillance camera that’s too far from a subject may not provide the close-up view required to identify individuals, security badges, etc.;
  • the angle of the camera can impact security’s view of individual faces, security tags, and other important information.

Before installation, determine which areas of your business require closed circuit video surveillance cameras. Map out capture points – places where you need “eyes on” at all times. For example, doorways are excellent capture points to monitor traffic flow in and out of the building.

Consider the position of the sun throughout the day when placing exterior surveillance cameras. Avoid placing cameras in direct sunlight. Use darker spaces to minimize the impact sun and other lighting has on the usefulness of each camera at different times of the day.

Consider adding exterior lighting in conjunction with surveillance cameras to get a clearer view of all areas being watched. Coupling quality lighting and surveillance cameras creates a more effective barrier from outside intruders seeking entry into your building.

Talk to a CCTV (closed circuit television) professional to determine camera placement both inside and outside your place of business.

Dead Zones

When considering the installation of security cameras, take a walk around your work space to identify dead zones – interior and exterior places that can’t be seen by a surveillance camera. The bad guys look for dead zones when conducting research on how to gain entry into your business. Dark areas are ideal hiding places. Add an unlocked window to that dark, unlit corner and you have a security problem.

Gaining unauthorized or illegal entry becomes much simpler when the burglars are hidden in darkness with an entry point easily available. Your installer or insurance broker may be able to provide help in determining where surveillance is needed. Perform a risk assessment to determine where your business is vulnerable to theft.

Create a map of where cameras will be positioned to deliver the most protection at the lowest cost.

Keeping an eye on your place of business is just plain good business. Surveillance cameras enable a small security staff to oversee the entire corporate campus from a single location, protecting your assets at a lower cost than on-site security personnel.

Contact your Insurance House broker for recommendations on the placement and installation of security cameras to get more security for less.

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